
Meeting People Where They Are: Scientist-Influencers Delivering Trusted Health Information on Social Media and Beyond
As the information landscape rapidly changes, and trust in health institutions fades, falsehoods are spreading 6 times faster than the truth. With 1 in 2 Americans getting their health information on social media, we can't rely on traditional channels alone. The Evidence Collective meets people where they are, uniting trusted health communicators to deliver clear, evidence-based information directly on social platforms, as well as other virtual and physical communities, listening to questions and concerns, and filling information voids from a place of empathy and speed.
Our Impact and Reach
Collectively, we have:
✔ 25+ subject matter specialists spanning infectious disease, chronic illness, nutrition, health policy, and more
✔ 150+ million monthly reach across trusted media and digital platforms
✔ 10+ million combined social followers across our expert network
✔ Strong partnerships with leading academic institutions, health departments, and medical organizations.
Our Vision
To empower the general public with timely, evidence-based information so they can lead healthy lives and thrive. We do this through “translating” science into plain language, meeting people where they are (on social media!), listening to concerns and confusion, and coordinating and collaborating across disciplines and platforms to fill information voids.
When health topics get complicated, this multidisciplinary team leans on each other to help the public paint the full picture. This helps us spot bad information early and jump in quickly when new health issues arise.